The secret is out: I’ve joined NowThis News

For the past several months, I’ve been working with a NY-based stealth startup.

Now the secret is out: I’m the general manager of NowThis News, a soon-to-launch mobile, social video news network.

From a work standpoint, nothing is more exciting than building, launching, and leading a superb company, especially a trailblazer.

As more and more people get their news from social and mobile outlets, I’m a big believer in the NowThis News concept.

Our plan: showcase original hot topic news videos customized for consumption via social networks and mobile devices.

NowThis News’s strategic partner is the hit social news outlet BuzzFeed, where NowThis News videos will also be showcased.

Our NowThis News team preparing for launch.

I’m working with a phenomenal team, including founders Ken Lerer, Eric Hippeau, and Brian Bedol; Editor-in-Chief Ed O’Keefe, Managing Editor Katharine Zaleski, Production Chief Steven Belser, CTO Theo Burry, Social Editor Drake Martinet, Head Writer Colleen Werthmann, and many more: Yosef Johnson, Elizabeth Sargent, Katie Quinn, Win Rosenfeld, Cyrus Moussavi, Betsy Rate, Matt Drake, Kylie Sobel, Jeff Petriello, Sadie Bass, Jason Dunne, Lainie Frost, Sara Kenigsberg, Brian Johanson, Nilo Tabrizy, and Sam Stringer.

Our team includes veterans of ABC News, CNN, Fox News, NPR, NBC News, PBS, VICE, The New York Times, The Washington Post, The Huffington Post, AllThingsD, Newsweek/Daily Beast, Al Jazeera, Slate, MTV, and HBO.

You can learn more about NowThis News from these press reports: Fortune, American Journalism Review, Fast Company, Forbes, TVNewser, Columbia Journalism Review, CapitalNY, AllThingsD, Mashable, TheWrap, BrandChannel, LostRemote, BetaBeat, Poynter,, and SiliconBeat. Also, here’s the most comprehensive review of NowThis News’s mobile app: Mashable.

NowThis News will debut in the weeks ahead. Stay tuned.

Sign up for NowThis News email alerts.

Check out our Facebook page.

And our Twitter page.

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  • BradyDale

    I especially like the short briefings that NowThisNews has been doing. Like the Chuck Hagel one that came out today or the recent one on Guns. It’s easy to lose track of the deeper context of stories when you’re mostly getting stories in the headlin/latest update form, so I think these quick briefings you all are doing add something. And they seem to be better than a lot of briefings or backgrounders I see other outlets do.